DestinationPick Case Study - Digital Marketing (Website Designing & Development, SEO, GMB Promotion) USA

Client Overview

Client Name: DestinationPick
Industry: Travel and Tourism
Founder & CEO: Mr. Stanley Alexander

DestinationPick, a subsidiary of the SJ Group of Companies, provides bespoke travel experiences with global operations in the US, India, London, and Dubai. They offer unparalleled customer service, strategic partnerships, and innovative travel solutions.

Scope of Work for SEO Tech Experts:

Website Designing & Development
SEO
Local SEO (GMB)
Content Marketing

Objectives

Increase organic search visibility.

Boost website traffic and engagement.

Enhance local business presence and customer reach.

Challenges Faced

Competitive Industry: Standing out among established travel brands.

Content Saturation: Differentiating in a market saturated with travel content.

Local SEO: Ensuring local visibility across multiple global markets.

Technical Issues: Improving the website’s technical SEO for better performance.

Our Approach

Technical SEO: We conducted a comprehensive website audit, fixed broken links, improved page load times, and updated the XML sitemap and schema markup. Mobile optimization ensured a seamless user experience across devices.

Content Marketing: In-depth keyword research informed our content strategy. We created engaging blogs, travel guides, and destination highlights, optimizing meta tags to improve search visibility and click-through rates.

Local Business Promotion: We optimized Google My Business listings for all locations, implemented local SEO strategies, and encouraged positive customer reviews to boost local credibility and rankings.

Results Achieved In Last 6 Months

Through our collaborative efforts with DestinationPick, significant results were achieved:

In six months, organic traffic increased by 45%, and the number of top 10 keyword rankings rose by 60%. Local search traffic and inquiries grew by 50%, while user engagement metrics improved by 35%. DestinationPick’s online presence and customer engagement significantly enhanced, solidifying their position as a leading travel service provider.

Keywords	Initial Ranking	01 July 2024
destination wedding planner in dubai	N / A	1st page
beautiful beaches for destination wedding	N / A	1st page
best destination weddings in india	N / A	1st page
destination wedding planner in mauritius	N / A	1st page
top destination wedding planner	N / A	1st page
popular destination wedding locations	N / A	1st page
destination wedding planner in thailand	N / A	1st page